Good As Gold (2023 Winter appeal)

I chose this video as it shows a heart breaking narrative involving the loss of innocence that children are forces to undergo due to their situations. It represents the sympathetic narrative as the aim  of the video is to make the viewer feel empathetic towards the girl who despite being well behaved gets no presents or nice living situation for Christmas as she wishes. This reflects pro-social behaviour by encouraging audiences to think about how privileged they may be to receive both necessities at Christmas and other presents too. This motivates the viewers to donate to the cause as they will feel sorry for the little girl and wish to give to the charity so young children can experience Christmas as it should be for children (a festive, happy time).